Turn Your Expertise Into
Profitable Online Courses
Strategic guidance, tech training, and business coaching for course creators ready to scale their knowledge into impactful digital products.
Building trust through efficient results
30+
Years of Experience
3.6K+
Students Worldwide
15+
Courses Launched
Helping Experts Transform Their Knowledge Into Profitable Online Courses
You've spent years developing expertise that can genuinely help others. But translating that knowledge into a profitable, scalable online course? That's where most experts get stuck.
I provide the strategic guidance, tech training, and business coaching you need to create, launch, and scale courses that truly deliver results—without the overwhelm or tech headaches.
Whether you're a coach, consultant, speaker, or entrepreneur, I'll help you build a course-based business that generates consistent revenue while making a real impact.
Work With Shannon
Choose the support level that matches your needs, goals, and budget—from self-paced programs to high-touch 1:1 coaching.
1:1 Strategy Session
$197
A focused 60-minute coaching call to solve your most pressing course creation challenge, whether it's content structure, pricing strategy, or tech setup.
Ultimate course creators hub
$99/m
Monthly membership with live Q&A calls, expert trainings, tech tutorials, and a supportive community of fellow course creators.
No contracts - cancel anytime
course creators academy
$997
My comprehensive self-paced program that walks you through every step of creating, launching, and filling your online course business.
*Multiple investment options are available.
one hour to course clarity
$47
A focused workshop to help you identify your perfect course topic, ideal student, and core transformation in just 60 minutes.
What others are saying
Don't just take my word for it. Here's what course creators like you have experienced after working with me.
"It all feels so simple when you work with Shannon."
“If you’ve been wondering if you’re ready to hire a coach to assist you in building up your buisness I have a few words, below, to share with you…
Having someone who hears you, sees you and supports you every step of the way is invaluable when you’re building a business as an entrepreneur.
Shannon’s intuition and her knack of just knowing what is really going on deep down for me has been like having an extra set of eyes always watching out anticipating what my next best move might be.
Her breadth of knowledge in organic unpaid marketing is both born out of cutting edge techniques and down to earth classic human connection.
It all feels so simple when you work with Shannon.
I often got the feeling of being in flow, with ideas coming in too quickly for me to keep up with.
But Shannon always had a direction, a suggestion and helped me shore up the best way to get my newest idea rolled out and ready to announce, launch and sell!
Above all Shannon is one of the most dedicated people I know.
She really cares about her clients and is invested in their success!"
Jill M.
Health Coach, Jill Megan Coaching
"Highly recommend this"
"I cannot Begin to express my gratitude and love for Shannon Martel.
She is more than a Coach. She truly cares about her clients and getting them in the right mindset to start the business they are dreaming of..
Book a strategy call with her. . She knows the right questions to ask to get the answers you’ve been needing. She helps you strategize, focus, and advised you on what aligned action looks like.
She is committed to her clients. She continues to grow and change and teach what strategies she learns and is proven to work.
Take action today."
Danielle P.
Wealth Coach, DaniPCoaching
"Her mini coaching session is worth every penny!”
“I received a a card pull/coaching session by Shannon and OH MY this lady knows her Shizz!
She was spot on with her reading and her mini coaching session is worth every penny!”
... And then this is what she said after working together in my signature program.
“Thanks to Shannon, I’m now booking clients, selling out retreats, and my digital products are a hit! Her guidance was a game-changer for my business.”
Kris R.
Radical Self-Love Mentor
"I’m on the right path to building my business and my dreams!"
“I just need to give Shannon Martel a shout out! We’ve been working one on one for several weeks now and it’s been so beneficial! I’ve identified my strengths and where I need to work.
She’s given me so many tips and resources to make it easier.
I just know that I’m on the right path to building my business and my dreams!
Thank you so much Shannon, I can’t wait to host you at my first yoga retreat!“
Mary Jo S.
Yoga Practitioner & Coach, Any Day Yoga
Ready to be our next success story?
READY TO GIVE Your Course Idea Structure?
Get Started for Free Today!
Grab your Ultimate Course Creation Planner—your step-by-step guide to mapping, structuring, and launching your online course with clarity and confidence. Whether you're just getting started or ready to scale, this planner will help you turn your ideas into income in record time.
First step towards a transformed life
→ Starts with a plan.
Confusion and overwhelm are optional. The Ultimate Course Creation Planner breaks down every part of your course design journey—so you know exactly what to do, when to do it, and how to launch fast without tech headaches or burnout.
Plan your modules, lessons & content in minutes
Map out your student journey like a pro
Get clarity on your niche, offer & outcome
Designed by an education expert who's helped over 3,000 students
How It Works
Choose Your Session → Pick the call length that matches your needs.
Book Your Spot → Select your date and time directly in my calendar.
Get Ready → Complete a short intake form so we can maximize our time together.
Show Up & Transform → We’ll work through your challenges and create an actionable plan.
✨ For VIP Calls & Intensives, you’ll also receive access to a private course area portal where your resources, call replays, and notes are stored.
Shannon Martel | Business Coach
Helping aspiring course creators & coaches turn their expertise into profitable, scalable online programs—without overwhelm, tech stress, or burnout.
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